southeast asia
WHAT IS HIT POTENTIAL? Our AI-powered Hit Potential Algorithm ‘listens’ to tracks and returns a…
Following up on our previous study on Viral music in SEA, we repeated our experiment for robustness – this time with 15.6k songs.
Which Southeast Asian country should you market your music in? In this article, we learn how we can apply data to our decision making.
How can one tell when a piece of music is going to go viral? We look at each of the weekly top 20 viral tracks on Spotify in Southeast Asia to extract information about different tastes in the region.