In this episode, Hazel sits down with Charlie Ogbechie, the Artist Development & Relations Lead for Europe at SoundCloud. With over ten years of experience in Artist relations at EMI, Warner, and now SoundCloud, Charlie talks about what is needed to stand out, both as an artist and as an artist relations pro.
During the podcast, they chat about:
- The importance of authenticity in music
- Innovative ways that artists are using SoundCloud
- What it takes to do artist relations well
- How artists should use the SoundCloud platform to get noticed
From hosting coach parties with Giggs to educating and supporting artists to build the most excitement around releases on SoundCloud, Charlie has always been plugged into the industry. This time, he shares his insights into navigating artist relations and why initiative, authenticity, and consistency are important for artists and industry pros alike.
Watch the full video on YouTube or listen on SoundCloud below.
