“We at ClicknClear are great advocates of leveraging technology to help maximise the opportunities to increase music revenue – so I’m excited to be working with Musiio’s AI to quickly get reliable, consistent tagging of our rapidly growing catalogue. This allows us to deliver a powerful and easy to use search tool that lets our sports teams and athletes quickly find the music thats right for them.”
Chantal Epp, Founder at ClicknClear
Who Is ClicknClear?
ClicknClear is a global online marketplace providing pre-cleared, legally licensed music with a specialist bundle of rights for the use of sports teams in sports such as figure skating, cheerleading, gymnastics and dance where music is intrinsic to their sporting performances. The music ClicknClear provide is readily available for use by either the athletes / teams themselves or music producers who assist in the music mixing process.
How does ClicknClear use Musiio’s Technology?
For ClicknClear, providing a marketplace means giving access to their collection of the best music in the world from many hundreds of international labels and publishers; majors to indies, Western music to specific regional markets such as China and Korea. Tags and descriptors vary from one music catalogue to the next, so ensuring that they have a cohesive and defined taxonomy which doesn’t overwhelm users with a confusing, inconsistent mixture of every labels’ data is key to delivering an easy to use music discovery function for their users.
Using Musiio’s Tag API, ClicknClear are able to take advantage of our pre-trained off-the-shelf tags covering genre, key, BPM, mood, energy, vocal presence and more. They are able to automate their music tagging process so that new catalogues are tagged upon ingestion. Tagging manually would just be far too time-consuming for any organisation with a large and/or quickly growing catalogue, – our off-the-shelf offering is fast, low overhead, extremely cost effective and highly scalable.